
Brand Marketing Coordinator
Role: Brand Marketing Coordinator
Brand: Surfline/Wavetrack
Location: San Diego, CA
Summary: You are responsible for helping to position and implement marketing tactics across our wide range of products, features, and brands. And in partnership with the marketing, content, and product teams, help drive amazing campaigns that deliver on KPIs that map to corporate growth objectives. You will report to the Director of Brand Marketing.
Responsibilities:
- Plan, organize, and execute campaigns and global marketing communications
- Help uncover consumer insights and communicate them internally
- Maintain and help evangelize the company Headline Calendar, working closely with product, content, design and other cross functional teams to develop and deliver campaigns and product news, driving excitement for our brands, sub-brands, and key product features
- Ensure proper maintenance of digital assets, branding systems, toolkits, and proper use across the entire company including external partners and affiliates
- Support brand and product marketing campaigns from ideation through execution and delivering on KPIs