Campaign & Communications Coordinator

Role: Campaign & Communications Coordinator
Brand: Surf Aid
Location: Sydney, NSW
Summary: The role works directly with the Marketing and Communications Manager to design and implement the organisational marketing plan to grow the SurfAid brand, increase income and strengthen our existing fundraising portfolio with a focus on our primary P2P fundraising campaign, Make A Wave.

CAMPAIGN & PARTNERSHIP RESPONSIBILITIES

  • Work with the Marketing and Communications Manager to oversee and grow the Make A Wave challenge with a focus on scaling the program globally for 2022.
  • Design and implement the end-to-end campaign marketing strategy.
  • Work with sponsors and agencies to develop creative materials to promote the challenge.
  • Recruit ambassadors, corporates, surf schools, women’s surf groups, boardriding clubs, industry surf bodies and other target groups to take part in the challenge.
  • Design and implement a robust online digital journey to maximize our supporter engagement across multiple channels including email, SMS, web and social.

COMMUNICATIONS RESPONSIBILITIES

  • Write and produce regular digital content for the website, social media platforms, newsletter, fundraising appeals, press releases and blog.
  • Manage and grow our social media channels.
  • Build strong relationships with stakeholders to nurture and retain donors and brand partners.
  • General administrative support within the fundraising and marketing team.