Data and Insights Manager

Role: Data and Insights Manager
Brand: Rip Curl
Location: Torquay, VIC

About the role…

Rip Curl are on the search for a Data & Insights Manager. This newly created role will join our newly created CX & Membership crew, reporting into our GM: CX & Membership.  The role will be instrumental in deepening our understanding of our consumer base and strengthening this by informing the creation and delivery of the Rip Curl consumer experience. This “hands on” role’s key responsibilities include;

  • Creating and executing a long-range data and insights roadmap that is designed to address future business needs
  • Building a data and insight driven culture at Rip Curl by utilising data to drive, refine and/or support consumer facing initiatives
  • Framing complex data analysis in the context of business drivers and deliver conclusions that are formed with corroborating data; communicating this to the business/key stakeholders in a manner they understand
  • Proactively proposing improvements, new concepts and process changes to optimise current data, analytics and insight environments
  • Supporting the development of Rip Curl’s marketing automation strategy
  • Partnering with relevant business functions in the development, implementation and ongoing performance reporting of Rip Curl’s Membership program
  • Aid the understanding of consumer segmentation
  • Working closely with senior leaders to understand their data and insight requirements