Role:Digital Insights Analyst
Brand: Boardriders
Location: Burleigh Heads, QLD
Summary: In this newly created role you will initially have a broad scope, providing reports and analysis to our digital marketers, eCommerce merchants and eCommerce Management to facilitate enhancements or strategic decisions across multiple brands and platforms. You will leverage all available analytics data sources (Facebook Ads, Google AdWords, Google Analytics, Adobe Analytics, Customer Data Platform) to provide a comprehensive view of digital marketing performance and customer behaviour. As the team continues to grow, you’ll have the chance to hone your skills and specialise in user behaviour and experience and associated site optimisation metrics primarily using Adobe Analytics. You’ll be working across 11 branded websites across multiple platforms and be part of large-scale software implementation projects, bringing us best-in-class technologies to support our ongoing focus and investment in eCommerce.