
Ecommerce Manager
Role: Ecommerce Manager
Brand: Rip Curl
Location: Torquay, Vic
Summary: Our eCommerce Manager is responsible for sales performance and day to day operations of all ecommerce channels. This role will drive on-site conversion, manage profitability and look for new opportunities for both Rip Curl and Ozmosis.
Responsibilities:
- Set and manage ANZ ecommerce sales, margin and profitability targets with Full P&L responsibility for ANZ ecom business, monitoring and providing regular reforecasts as required
- Lead all operational functions for eCommerce and oversee content planning and content strategy for the website
- Partner with relevant teams and external agencies to achieve input goals (traffic, conversion etc.) and drive sustainable revenue outcomes
- Ensure that paid performance marketing is appropriately funded and leveraged to drive customer acquisition, conversion and retention
- Play a leading role in identifying, evaluating and planning new opportunities and enhancement projects
- Ensure channel inventory needs are met and assist with range selection for multiple ecommerce channels
- Review seasonal sales plan/sku/category plan by ecommerce channel with buy team
- Development of new channels and marketplaces relevant to the region, developing product and segmentation strategy for new channels