Graphic Designer

Role: Graphic Designer
Brand: Rip Curl
Location: San Clemente, USA
Summary: This role is responsible for overseeing the graphic art production for the Marketing Department, specifically related to retail + wholesale channels, digital media, and internal company projects.


Catalog Design & Production

  • Oversee & execute seasonal studio photoshoots as it relates to the content creation for catalogs & e-commerce imagery
  • Oversee complete catalog production process – including managing timelines, working across departments, sourcing product imagery needs for key messages or collections and signing off on vendor proofs.
  • Oversee complete Elastic Suite production – including managing timelines, working across departments, sourcing product imagery needs for key messages or collections, reprocessing RCU ECOM imagery to B2B platform specs.
  • Deliver catalog assets to trade marketing coordinator in a timely manner to ensure production is on time and in line with seasonal sales rep sell in process.

Content Creation

  • Deliver content briefs for regional content creation needs. Work in conjunction with staff photographer/videographer on creative concepts for product or collection content needs, in and outside of studio.
  • Organize Rip Curl content for accessibility and use across print, ecommerce and social channels.
  • Work closely with Global Marketing Unit to understand creative expectation of global marketing campaigns and associated style guides.

Retail + Ecommerce + Trade

  • Manage graphic design needs for new retail stores from design conception to execution of install – all falling inline with global Retail Manual. Oversee Seasonal window, lightbox and POP updates for retail + licensee stores
  • Execution of all external sales tools including Go to Market PDF’s, POP + image menus, sales meetings + tradeshows, and rep requests.
  • Partner with digital marketing coordinator as it relates quality control of global & regional digital & e-commerce guidelines.
  • Oversee and execute all ECOM Product imagery processing for,,, and all other accounts / reps who request imagery.

Advertising + Promotions

  • Objective: Utilizes the advertising matrix and regional calendars to execute campaign objectives to calendar.
  • Objective: Execution of all design work in alignment with style guides and design direction provided by the Global Design Team
  • Objective: Design of all media advertising and all artwork for Rip Curl events and grassroot promotions while delivering to calendar
  • Objective: Support digital marketing and ecommerce unit with best in class paid social advertising assets.


  • Partner with print room operator as it relates to their work flow and timely execution/installation of in-store requests.
  • Identify and employ temp hires to assist in peak season production while staying within budget parameters.
  • Works closely with product managers, global marketing unit, and Rip Curl Retail personnel to design and produce artwork for their needs.
  • Understand and adapt to file sharing tools and maintain an organized process for managing content and completed jobs.