Head of Women's Apparel

Role: Head of Women’s Apparel
Brand: Rip Curl
Location: Torquay, Vic
Summary: The Head of Women’s Apparel role is a permanent full-time position and is based in our Torquay head office. You will manage the end-to-end lifecycle for this product group and this role drives a successful womenswear program for Rip Curl regionally and globally.


  • In line with market research and customer segmentation develop the range structure (or architecture) for each range in accordance with global range size targets
  • Clearly articulate customer statements and segmentation ambitions for each range
  • Manage and ensure adherence to the timelines of the Range Development Calendar
  • Provide Head of Design a detailed design brief for each range
  • Review and refine sourcing strategies in close partnership with Sourcing Manager, working with the team to continually improve lead times, product quality and supplier efficiencies]
  • Implement margin strategies to ensure program can be priced accordingly
  • Accurately forecast sales on all styles and ensure range buy plan is accurate and aims to eliminate blind purchasing, manage excess inventory and maximize net margin
  • Present all ranges to all sales channels at the beginning of each range release to ensure our sales force are equipped with all the key product information they require.
  • Oversee the creation of the go to market package for each range