
Marketing and Social Media Executive
Role: Marketing and Social Media Executive
Brand: MTV
Location: Sydney, NSW
Summary: You will be managing all MTV & Comedy Central social media accounts and campaigns to increase audience engagement & experience. You’ll be across all the social media trends, analytics, ad spend & will know the ins & outs of audience behaviours.
Responsibilities:
- Supporting the Marketing Manager in developing the overall marketing and social strategy and implementation of all campaigns.
- Overseeing MTV & Comedy Central social media accounts management
- Developing engaging, creative, innovative content for all brand and programming campaigns.
- Working closely with commercial and digital teams on campaigns to ensure brand health is at the forefront of all campaigns.
- Regular auditing, reporting and analyses of social media accounts to meet KPI’s.
- Analyzing paid campaigns to ensure efficacies are identified and implemented.
- Developing and implementing social media strategy to continue to achieve growth, engagement, innovation and be first in class at social to drive social growth, linear ratings and traffic
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