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Marketing and Social Media Executive

Role: Marketing and Social Media Executive
Brand: MTV
Location: Sydney, NSW
Summary: You will be managing all MTV & Comedy Central social media accounts and campaigns to increase audience engagement & experience. You’ll be across all the social media trends, analytics, ad spend & will know the ins & outs of audience behaviours.

Responsibilities:

  • Supporting the Marketing Manager in developing the overall marketing and social strategy and implementation of all campaigns.
  • Overseeing MTV & Comedy Central social media accounts management
  • Developing engaging, creative, innovative content for all brand and programming campaigns.
  • Working closely with commercial and digital teams on campaigns to ensure brand health is at the forefront of all campaigns.
  • Regular auditing, reporting and analyses of social media accounts to meet KPI’s.
  • Analyzing paid campaigns to ensure efficacies are identified and implemented.
  • Developing and implementing social media strategy to continue to achieve growth, engagement, innovation and be first in class at social to drive social growth, linear ratings and traffic