Product Copywriter

Role: Product Copywriter
Brand: Surfline
Location: Huntington Beach, CA
Summary: We are seeking a Copywriter with a passion for writing, an eagle eye for organization, and a keen understanding of digital media that will help us reimagine and improve copy throughout our product platforms and marketing channels. The ideal candidate is an idea-driven creative who knows how to deliver compelling messages and communicate complex ideas simply and effectively. 

Responsibilities:

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  • Build and maintain a deep understanding of our products to ensure that all copy is cohesive and pushes our brands forward.
  • Express in writing, Surfline’s voice and tone in an impactful, authentic way that drives engagement, improves retention and generates leads.
  • Be the front line in writing copy that will help Surfline users quickly and deeply understand the intent and purpose behind updates, features, and initiatives.
  • Collaborate with stakeholders to concept and create innovative, effective and on-brand messaging across channels and platforms.
  • Craft copy across all mediums and audiences including our websites, apps, emails, ad-campaigns, push notifications, organic social, marketing collateral and more.
  • Collaborate with the Growth Product Manger and CRM Manager to develop, write, and test copy for product marketing campaigns.