Role: SEA Trade Marketing Executive
Brand: Boardriders
Location: Bali, Indonesia
Summary: Plan, manage and execute trade marketing strategies across all Asia indirect and direct markets. Coordinate all digital content and social media activity. Coordinate, produce and execute all retail marketing support in a timely and effective manner.

Responsibilities:

• Provide clear guidance on brand segments and GTM strategies for all regions
• Develop and execute social media strategies by region
• Review metrics and return of marketing activities
• Manage and own the annual marketing budget
• Develop and own corporate alliances and athlete / brand ambassador relationships across the region
• Ensure a ‘brand first’ mantra applies to all marketing initiatives
• Help analysis and understand key marketing trends, insights and local nuances of all indirect markets