
Senior Marketing Manager
Role:Senior Marketing Manager
Brand: Saturdays
Location: NYC
Summary: Saturdays is looking for a talented and scrappy Sr. Marketing Manager with superhuman energy to own the end-to-end brand and product marketing strategies for Saturdays’ global business. This individual will manage content creation, marketing calendars, budgets, and deployment of marketing campaigns across all owned, organic, paid, and physical marketing channels. This role reports directly into the COO, will manage a team of three, and is based in NYC.
Responsibilities:
- Work directly with the COO to set the seasonal marketing calendar and define long-term strategies for delivering revenue growth and increasing brand awareness
- Manage brand marketing budgeting and content production schedule to deliver seasonal assets to global partners
- Pitch, manage, and drive brand/artist collaborations through completion. Advise on concept, timeline, SKUs, and marketing tactics
- Own the long-term strategy and day-to-day operation of email and social media marketing channels
- Build out the email marketing program – intro series, abandoned cart, etc
- Copywriting and editing of all copy for the US market
- Produce photoshoots by hiring and directing external creative partners including photographers, stylists, models, and rental agencies
- Advise photoshoots by instilling a marketing perspective into the creative process
- Manage external PR partner/agency – ensuring all press releases and assets are provided in a timely fashion as well as helping to shape strategy.